Interner Marketing

This Course Covers Seven Main Components of Internet Marketing.

Search Engine Optimization

Almost every one of us who surf on Internet are quite familiar with Search Engines like Google/Yahoo/ MSN etc. This means that Search Engine contributes the majority of Traffic to the websites. Very renowned with the name SEO (Search Engine Optimization) is a technique / process that help to increase the website rank on Search Engine result page for any given set of keywords. High rank on Search Engine means more traffic on websites that result in more sales and revenues. There is a huge demand of SEO Professionals in Company and agencies.

Search Engine Marketing

One of the Search Marketing Courses, Search Advertising teaches search engine advertising (PPC) and auction media. On Google using Google Ad words, Yahoo Search Marketing and many more search platforms.

Learn both strategies and tactics from our Teachers who embody long no of years of experience. The topics include the major Search Engines, Alternative Se arch Engines, and will take you from creation to implementation to management of successful campaigns. The course has been structured keeping in mind the growing needs of Search Engine Marketing Professionals and Dynamic Requirements of Industry.

This comprehensive course teaches the complexities of paid search advertising. The Course is taught by experienced SEM Professionals, who are MBA"s & also GAAP Certified (Google adwords advertising Professionals) have fair exposure in Industry.

Social Media Optimization

Social Media is contagious and unavoidable if you want to succeed in today's Business environment. The term is coined from socialization and the best part is it doesn't stop @ Socialization. Whether you perceive social media to be a tough task or important ingredient of your marketing plan, There is no way you can escape from social media if u want to succeed in today's competitive environment.

The true strength of social media comes from ability to create groups, communities around your company, Products and then being connected to your audience via digital conversation. Our SMO course is specially designed to make you comfortable with various aspects of touch points that can be utilized to make your brands visible at the points where your customers are searching out for you. The course will make you learn how you can successfully use various social media sites such as face book, orkut, Twitter ,Google + ,linked in , Ning etc,

E-mail Marketing

E-mail Marketing is one of the main components of Internet Markeing plan. We all receive Emails from multiple companies selling one or the other product / Scheme / offer / Service etc. In E mail Marketing we learn different and successful method of doing E mail Marketing, Follow up E mails, Welcome E mails, Reminder E mails, Personalized E mails

Quick Overview

• Devising and implementing effective email campaigns
• Principles in designing effective e-mail newsletters
• HTML Emails - best practices in design and copy for successful HTML and text format emails
• Legal and ethical constraints on email
• Purchasing mailing lists - choosing the right partners
• Building your own mailing lists: auto-responders and subscription services.
• Opt-in B2C and B2B email lists
• E-mail campaign measurement and evaluation of Email Marketing Campaign.

Affiliate Marketing

Affiliate Marketing is a very new concept in India as compared to what it is in United States. In Simple language : generate leads /business to bring potential customers for Brands and get paid in form of Commissions. Sky is limit when it comes to earning potential in Affiliate Marketing

We Learn

• What is Affiliate Marketing
• Useful Affiliate Web sites
• Good Affiliate software
• Clever Affiliate examples

At Click Prefect we teach you how to do right kind of Affiliate Marketing with right techniques with relevant websites and make money out of it.

Blogging & Google Ad Sense

We Learn

• Blogger
• Wordpress
• Installing and setting up Word Press
• Designing and building professional-looking sites
• Blogging and copywriting techniques
• Add facebook and twitter buttons
• Using Themes to further enhancing your site

Google Ad sense

A popular money Making program started by Google , That helps many people to learn how to make money from internet. We learn the techniques of Making money online simply by posting few codes on our blog / website and how to effectively use adsense panel for making money online.

Google Analytics

So now you have worlds best website with all SEO Techniques Ads running on various search engines, Social Media is up on multiple sites etc. In short Traffic is coming from all sources. Don't you want to Track this Flow of Traffic, Google Analytics helps you to trace the traffic. This is the future of Internet. Analytics include analyzing website's traffic and understanding the behavior of the visitors of the websites and other related statistics that help us to take decisions about overall performance of websites.

Conclusion and Questions

• Case studies
• Useful web sites

SUCESSFUL and PROMISING Career in Digital Marketing / Internet Marketing After the Successful completion of the course, You will be well versed with the terms such as Search Media, Social media, SMO – Social Media Optimization, SEM – Search Engine Marketing, Google Adwords, Google Ad sense, SEO, Clicks, CTR- Click Thru Rate , Impressions , CPL, Conversions , Leads , CPC's , Affiliate Marketing, Google Analytics etc.

Career Opportunities

• Web Marketing Advisor
• Manage your own Projects / Websites
• Manage your Own Brand Reputation on Internet
• Online Marketing Manager
• Digital Marketing Consultant
• Search Marketing Manager
• Work as a Free Lancer